Tuesday, July 19, 2011

Transition to Exposed Mattress Displays

Serta exposed mattress & pillow
Here is an example of a Pompy bed styled with an exposed mattress.  AT ET we have the C294 Pompy Plush on display with the Serta brand pillow.   We'd like to transition the current Serta displays to this look.  It will help customers identify the mattress models that we stock and sell.  Serta will send the pillows right to you showroom (three each) and you can make-up the Pompy beds leaving an exposed mattress on the C194 Pompy Firm, C294 Pompy Plush and G394 VW Splendid (Toast). 
 
In the image below, Anne and Angela in West Hartford have transitioned their Tempur-pedic mattress displays to this bright look that enhances our Pompy furniture and communicates the features and benefits of the Tempur-pedic mattress.   We have a number of the footers that we can send out to your showroom to help you make the transition for the Tempur-pedic mattress displays. Tempur-pedic has also made us price sheets that have retails for mattresses only.  Please make an effort to set up your mattress displays this way if you have not already done so.  Again, the footer and mattress only pricing will help customers identify what we stock and sell.
Tempur-pedic exposed mattress and footer

The Tempur-pedic Deluxe and Classic closeout sale runs through July 31st.  This is our last, best shot to sell the remaining inventory we have on hand.   We are meeting with Chad from Tempur-pedic next week to see if there are new models we could add to the line up.

PLEASE SAVE THE HA BLOG TO YOUR FAVORITES LIST.   We would love for you to keep updates at your finger tips for easy reference.


Happy Selling.


Annemarie & Sarah

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